In celebration of the upcoming second season of Netflix’s Wednesday, American Girl has announced a special Wednesday Addams Collector Doll, set to release on July 23. This limited-edition collectible will be sold for $295 and only 6,000 dolls will be available worldwide.
The 18-inch doll captures Wednesday Addams’ iconic gothic style, featuring long black pigtail braids, black velvet dress, and black fingernails and toenails. The set also includes a faux-obsidian necklace, designed to flip between a “W” and an “M,” referencing a piece of jewelry from the show’s first episode. To complete the eerie ensemble, the doll comes with a Thing figurine and two bags of plastic piranhas, inspired by the show’s memorable opening scene.
The collaboration between American Girl and Amazon MGM Studios marks a new direction for the beloved doll brand, blending its traditional offerings with pop culture icons. The Wednesday doll adds a darker, brooding twist to the typically wholesome American Girl lineup, appealing to both collectors and fans of the Netflix series.
Orders for the Wednesday Addams Collector Doll will open on July 23 through Amazon and the American Girl website. Given the limited supply, collectors are advised to act quickly.
The release ties into the growing excitement for Wednesday season 2, starring Jenna Ortega, which is set to premiere on Netflix on August 6.
Meanwhile, fans of the American Girl brand are still awaiting updates on the long-discussed live-action American Girl movie. While Mattel announced plans for a film prior to Barbie’s blockbuster success in 2023, no recent developments have been shared. However, the brand’s collaboration with Wednesday demonstrates that American Girl remains active and relevant in pop culture.
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