K-pop supergroup TWICE is marking their 10th anniversary with the release of their fourth full-length album, This Is For, and the start of their world tour. The album reflects a new era for the nine members—Nayeon, Jeongyeon, Jihyo, Momo, Sana, Mina, Dahyun, Chaeyoung, and Tzuyu—who present a unified image symbolized by the word “FOUR” on their outfits, representing the album’s title track and their solidarity as a group.
Leader Jihyo explained that the concept aims to show the nine members as one, lifting spirits and inspiring confidence through their music. Since their debut in 2015, TWICE has achieved global success with chart-topping albums, sold-out stadium concerts, and record-breaking streaming numbers. They were the first K-pop girl group to headline at Lollapalooza, scheduled for August 2025.
The This Is For album explores a variety of new musical styles and collaborations between different members, including solo and unit tracks that showcase their versatility. Jeongyeon described the album as challenging due to its diverse genres, but also a source of personal pride. Fans can expect a mix of electronic beats, old-school hip-hop, and uplifting messages.
Alongside the album, TWICE will embark on the Asia leg of their This Is For World Tour, starting in Incheon on July 19 and 20, followed by concerts across Japan, Macao, the Philippines, Singapore, Australia, Taiwan, Hong Kong, and Thailand. The group plans to perform on a 360-degree stage, offering fans an immersive experience from every angle, a new challenge in choreography and song arrangement.
Beyond group activities, members have pursued solo projects: Dahyun returned to acting, and several members have released solo albums or participate in YouTube shows. Chaeyoung is set to release her debut solo album later in 2025. The group also contributed to the successful soundtrack of the Netflix film Kpop Demon Hunters.
Despite their enormous success, TWICE remains focused on health and teamwork as keys to their continued growth. Mina emphasized how the members have learned to respect and support each other over the past decade, strengthening their bond.
As they enter this new chapter, Jihyo reflected, “Within a decade, the whole landscape changes. We will be even more changed than the landscape. We look forward to showing our new and fresh sides.”
This Is For is now available on all streaming platforms.
