Playboi Carti’s long-awaited album, I Am Music, is quickly becoming one of 2025’s most anticipated releases. To build hype, the rapper has been promoting the album with billboards across the country. However, with no release date in sight, fans are growing increasingly frustrated and demanding answers.
The latest billboard, which simply reads “BabyBoi,” has sparked a mix of reactions. Some fans have expressed their impatience, with one user on X (formerly Twitter) writing, “Yep this is not much of a hype. Give us the damn date then u can do this edging shit.”
Another added, “HE DONT NEED NO MORE PROMO JUST DROP A DATE AND THAT’S GOOD ENOUGH.” These sentiments are becoming more common as the billboards continue to appear with no concrete details about the album’s release.
While many are frustrated, others are trying to decode the meaning behind the latest billboard. One fan questioned, “Do people know about babyboi reference,” while another speculated that the billboard could be hinting at the album’s tracklist: “Yall still don’t think that’s the tracklist they showing?”
Playboi Carti previously promised that I Am Music would be released in 2024. In December, he performed several songs from the album during his set at Rolling Loud’s 10th Anniversary. Then, on February 17, fans in Los Angeles and Miami spotted billboards for the album. The message “Music Is Coming” appeared alongside the Spotify logo, but once again, no specific release details were provided.
When is Playboi Carti’s I Am Music Coming Out?
Carti has been teasing the album, the follow-up to his 2020 project Whole Lotta Red, for years. During a performance at Splash! Festival in Germany last August, Carti assured fans that the album was on the way, saying, “I promise you the album is coming, so it’s only right that I give you a world premiere tonight.” Since then, fans have eagerly awaited further news.
According to Carti’s collaborator, Cardo, the album’s style is continuing to evolve, with the duo describing its aesthetic as “burnt music.” Cardo, who produced Carti’s recent singles like “H00DBYAIR,” “EVILJ0RDAN,” and the Travis Scott-assisted “BACKR00MS,” explained, “We’ll be in the studio saying, ‘This music is burnt.’” The project, still wrapped in mystery, is expected to push the boundaries of Carti’s signature sound and solidify his place as a trendsetter in modern rap.
As the anticipation builds, fans are eager to know when the wait for I Am Music will finally be over. Until then, the billboards keep teasing, and the rumors continue to swirl.
