MrBeast has launched an internal review of his company’s culture after allegations of inappropriate behavior by staff members surfaced.
This follows accusations against former collaborator Ava Kris Tyson for allegedly engaging in inappropriate online interactions with minors.
Ava Kris Tyson Accused of Grooming
Ava Kris Tyson, a regular in MrBeast’s videos until recently, was accused of grooming a minor named Lava in June 2024. Screenshots of messages between Tyson and Lava were shared online, alleging that Tyson befriended Lava when she was in her 20s and he was in his early teens.
The alleged victim, Lava, later defended Tyson online, saying that she “never did anything wrong” and that he was “never exploited or taken advantage of.” Lava expressed that he is not a victim.
Tyson Acknowledges Past Behavior
In response to the allegations, Ava Kris Tyson acknowledged her past behavior and apologized for her “unacceptable social media posts, past actions, and to those who may feel betrayed.” She clarified that she “never groomed anyone” and that the accusations against her were “disgusting and did not happen.”
MrBeast Cuts Ties and Launches Investigation
MrBeast has now cut ties with Ava Kris Tyson, stating that he has “seen enough online and taken immediate action to remove Ava from the company, my channel, and any association with MrBeast.” He expressed his disgust at the “serious allegations” against Tyson and announced that he has hired independent investigators to conduct a comprehensive investigation into the matter.
Streamers React to the Situation
In the wake of the allegations and public statements from both Lava and Tyson, various internet personalities began reacting to the incident online. Folks like popular Twitch streamers Kai Cenat and Imane “Pokimane” Anys, as well as commentary YouTubers, weighed in on the situation.
As MrBeast navigates these mounting controversies, he faces the challenge of maintaining his brand’s integrity while addressing serious allegations that threaten to tarnish his reputation. The coming weeks will be crucial for both his personal and professional image as he attempts to foster a safer and more respectful environment within his organization.