Sabrina Carpenter is closing out 2024 with an impressive milestone as her holiday-themed Fruitcake EP experiences a staggering 27,000% surge in sales.
The project, originally released in 2023, has climbed back onto the Billboard 200 and other charts, fueled by renewed fan interest and a strategic re-release on physical formats.
In the past week, Fruitcake sold over 39,200 copies in the U.S., a dramatic leap from fewer than 200 sales the week prior, according to Luminate.
This explosive growth marks one of the most significant week-over-week increases ever seen on a Billboard chart.
The EP’s resurgence is attributed to its recent physical release and Carpenter’s Netflix holiday special, which has introduced her music to a broader audience.
Fans, both old and new, have embraced the festive project, propelling it to No. 10 on the Billboard 200—its highest placement to date. This marks only the third time the EP has appeared on the chart.
On other Billboard tallies, Fruitcake has made even greater strides. It debuted at No. 2 on the Vinyl Albums chart and No. 4 on Top Album Sales, further cementing Carpenter’s growing dominance in the music industry.
This success caps off a breakout year for Carpenter, whose Short N’ Sweet album topped the Billboard 200 earlier in 2024. With hits like “Espresso” and “Please Please Please”, she’s established herself as a pop powerhouse.
The renewed interest in Fruitcake highlights the enduring appeal of her music as she continues to captivate audiences worldwide.