The Korean Business Research Institute has released the brand reputation rankings for girl groups in February 2025.
The rankings were based on consumer participation, media coverage, interaction, and community indices, using big data collected from January 9 to February 9.
BLACKPINK continues to dominate the rankings with a brand reputation index of 7,749,383, maintaining their lead from last month.
Their high-ranking keywords included “APT,” “world tour,” and “full group,” with their highest-ranking related terms being “reveal,” “comeback,” and “announce.” Their positivity-negativity analysis showed a remarkable 93.04 percent positive response rate.
IVE moved up to second place with a brand reputation index of 5,903,056, a 2.69 percent increase from last month.
aespa secured third place with a score of 4,870,687, followed by fromis_9 at fourth with 2,604,368. BABYMONSTER rounded out the top five with a score of 1,607,392, marking a 60.58 percent increase from January.
Here are the top 30 girl groups in the rankings for February 2025: