On August 2, 2025, the National Football League (NFL) and ESPN completed a billion-dollar media rights agreement, strengthening their long-standing partnership.
Under the deal, ESPN gains control of the NFL Network, RedZone, and seven additional regular-season games. In return, the NFL will receive up to a 10% equity stake in ESPN, owned by The Walt Disney Company. This allows the league to share in ESPN’s future profits.
Valued at around $2 billion, the agreement boosts ESPN’s football coverage as it prepares to launch its direct-to-consumer streaming service this fall. Fans will have access to live RedZone scoring, NFL Network shows, and new games via ESPN’s platforms. The deal also includes the NFL’s fantasy football and betting features, increasing viewer engagement.
The four-year negotiation involved complex contracts and regulatory approvals expected to take 9 to 12 months. The deal will align with ESPN’s 2026-27 season and culminate in its first Super Bowl broadcast in February 2027.
Both parties declined to comment, but sources say this deal is a major step in ESPN’s streaming growth.