A new social media platform called Own.App has launched in beta this June, promising to change how creators get paid online. Unlike TikTok or Instagram, Own lets creators earn money right away, with no need to hit follower goals or wait for payouts.
How does it work? Creators post videos, photos, or text updates on a swipeable feed. Every like or comment they get turns into real value, thanks to $OWN Tokens, a cryptocurrency built on the Base Layer 2 blockchain. These tokens can be traded or used right away, meaning creators finally get a fair share of the revenue.
The team behind Own includes Sarah Mick, who helped design Tinder and Bumble, along with Amir Kaltak and Katia Zaitsev, who have worked in blockchain startups. The project already raised over $5 million and has nearly 40,000 people waiting to join.
The app’s goal is clear: fix what’s broken in today’s social media. Creators often complain about not getting paid fairly, algorithms hiding their posts, or payments being blocked in some countries. Own.App promises full content ownership, organic growth, and global access to earnings.
Own is now available for free on iOS and Android, and it’s being seen as one of the most exciting new apps for creators, especially as people look for alternatives to TikTok and Instagram.
With blockchain technology, instant rewards, and no middlemen, Own.App could become the future of social media for creators everywhere.
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