Justin Bieber has officially launched SKYLRK, his new fashion label, with its first collection now available. The debut drop includes brightly colored hoodies, headwear, oversized sunglasses, and two footwear models.
The collection features vibrant hoodies in shades named “Fizz” (yellow), “Super Blue,” and “Smudge” (black). Headwear includes beanies in pink (“Gum”), red (“Jelly”), and yellow (“Fizz”). The standout accessory is the “Upside Down” sunglasses, known for their oversized frames and bold, rounded lenses.
On the footwear side, SKYLRK offers two styles: the “Chunky Mule” and the “Beach Slide.” Both designs echo the same bubbly aesthetic seen in the sunglasses.
Bieber first teased SKYLRK in December 2023, after distancing himself from his previous label, Drew House, which he co-founded in 2018. He has described SKYLRK as a fresh creative direction that better aligns with his current vision.
The full collection is now available for purchase on SKYLRK’s official website. Fans can expect more releases as the brand continues to grow.