The Sidemen are bringing their hit reality competition series to Netflix with a new American edition titled Inside USA. The show will debut globally on 21 September 2025.
Hosted by streamer Fanum and YouTube star Valkyrae, the series will feature 12 contestants competing for a $1 million prize. Contestants, known as “Insiders,” must resist temptations throughout the show, with each indulgence reducing the prize pool.
The format mirrors the original Inside, which launched in June 2024 in the UK and quickly became a viral hit. That season featured internet creators battling over a £1 million prize, with every act of temptation cutting into the potential winnings.
This U.S. version introduces higher stakes, a new cast, and the Sidemen’s trademark mix of comedy and chaos. A teaser trailer released on 31 August featured KSI, one of the Sidemen’s founding members, promising even bigger drama this season.
The show will run for seven days of strategy, sabotage, and endurance, with Fanum and Valkyrae guiding contestants through the challenges.
The Sidemen, a group of YouTube creators who have grown into global entertainment figures, have expanded their reach beyond gaming and online content with pay-per-view boxing events, live stadium shows, and now, a Netflix reality series.
Inside USA is positioned as the group’s most ambitious project yet, aiming to capture both American and international audiences when it premieres later this month.