In a shocking development, NewJeans members Minji, Hanni, Danielle, Haerin, and Hyein have announced their rebranding as NJZ, a move that comes amid their ongoing legal dispute with their agency, ADOR.
The group’s first official appearance under their new name will take place at ComplexCon in Hong Kong, where they are set to debut a brand-new song.
Shortly after the name change was revealed, ADOR issued an official statement, expressing disappointment over the members’ decision.
“It is deeply regrettable that the members made this unilateral decision before any legal ruling has been made regarding the validity of their exclusive contracts with ADOR,” the agency stated.
They further emphasized their intent to “protect the brand value of NewJeans” while maintaining that they remain open to discussions with the members or their legal representatives.
While ADOR’s statement signals continued tensions, NJZ’s upcoming debut performance suggests that the group is determined to move forward independently.
Fans are now left wondering how this legal battle will unfold and whether NJZ will be able to establish themselves fully outside of ADOR’s influence.
As the situation develops, the future of both NJZ and the NewJeans brand remains uncertain.