Google has launched its latest streaming device, the Google TV Streamer 4K, in a bid to challenge Amazon’s Fire TV Stick dominance.
While the device has received praise for its performance and features, there is one notable downside that could affect potential buyers, especially in the UK.
Features and Performance
The Google TV Streamer offers a seamless streaming experience with 4K resolution, HDR10, and Dolby Vision support, making it an appealing choice for users with compatible TVs.
It is powered by Google’s advanced AI, which helps users find content quickly through voice search, whether by movie title, actor, or genre. The device also includes 32GB of internal storage, allowing for offline downloads.
In addition to streaming, the device integrates well with smart home devices, allowing users to control lights, security cameras, and more directly from the home screen.
The remote features a built-in alarm to help locate it if misplaced, and a customizable ‘favourites’ button for quick access to preferred apps or settings.
User Experience and Design
Setting up the Google TV Streamer is easy—just plug it into the HDMI port, connect to Wi-Fi, and link your Google account. The interface is user-friendly, with glossy graphics and an intuitive navigation system.
The remote control is designed to be simple, with an iPod-style click wheel for easy content browsing.
The device supports major streaming apps like Netflix, Disney+, Apple TV+, and Prime Video, ensuring users have access to a wide range of content.
It also includes a voice search feature that makes it easy to find specific shows or movies, as well as a smart system that shows where content is available, helping users avoid paying for rentals that are already included in their subscriptions.
Missing BBC iPlayer and Other Drawbacks
Despite its many strengths, the Google TV Streamer does come with some drawbacks. The most significant issue for UK users is the lack of BBC iPlayer. Although apps for ITV, Channel 4, and Channel 5 are available, BBC iPlayer is conspicuously missing.
This omission has led to frustration among some users, particularly those who enjoy BBC content like Match of the Day or Strictly Come Dancing. While Google has authorized the device for use in the UK, there is no clear timeline for when BBC iPlayer will be available.
Additionally, the remote requires AAA batteries instead of being rechargeable, and the device’s design is bulkier compared to the compact Fire TV Stick. It also lacks an HDMI cable in the box, meaning users will need to purchase one separately.
The Google TV Streamer is a solid alternative to the Fire TV Stick, offering 4K streaming, AI-powered voice search, and integration with smart home devices. Its premium build, intuitive interface, and extra features like the remote finder make it an attractive option for those seeking more than just a basic streaming device.
However, the absence of BBC iPlayer in the UK is a significant downside, and the relatively high price point may not be justified for those who primarily use the device for streaming.
