Apple has finally approved the Epic Games Marketplace app for iPhones and iPads in Europe, marking a significant development in the long-standing dispute between the two tech giants. This approval comes as a result of the European Union’s Digital Markets Act (DMA) regulations, which aim to increase competition in digital markets.
The path to approval was not smooth. Apple initially rejected Epic’s app submissions, citing concerns over design similarities to the App Store. Epic contested this decision, arguing that the rejection violated DMA regulations, and escalated the matter to the European Commission. In response, Apple has now granted temporary approval for the app.
However, the approval comes with conditions. Apple has requested that Epic make further design changes to differentiate its marketplace from the App Store. Epic plans to challenge these requirements while making necessary adjustments to secure permanent approval.
This development represents a notable shift in Apple’s traditionally tightly controlled iOS ecosystem. European users can now access the Epic Games Marketplace on their iOS devices, potentially paving the way for more third-party app stores in the region. The situation continues to evolve, and its resolution may have far-reaching implications for the mobile app distribution landscape in Europe.