Saudi Arabia will allow alcohol in select tourist areas starting in 2026. This is the first time in 70 years that the kingdom will ease its alcohol ban. The change is part of Saudi Arabia’s Vision 2030 plan, which aims to boost tourism and prepare for the 2034 FIFA World Cup.
The government said only licensed luxury venues—such as high-end hotels, resorts, and restaurants—can serve alcohol. The permitted drinks include beer, wine, and cider. Spirits and hard liquor will still be banned.
Alcohol will not be allowed in public places, private homes, or unlicensed areas. Home brewing will also remain illegal. The new law will include strict rules. Only trained staff can serve alcohol, and all sales must follow real-time monitoring systems.
Officials say this move will help attract international tourists and bring in more foreign investment. It is also expected to create jobs in the tourism and service sectors. Global hotel brands already in Saudi Arabia are preparing for the change.
The decision helps Saudi Arabia compete with neighbors like the UAE and Bahrain, where alcohol is allowed in select areas. Despite this shift, Saudi leaders say they will continue to protect local traditions and enforce strict punishments for rule violations.
The partial lifting of the alcohol ban shows Saudi Arabia’s push to modernize its economy while still respecting its cultural values.