BLACKPINK’s Lisa is making big news again for her strong presence on social media. On May 25, 2025, the Instagram Analytics Auditor shared data about Lisa’s Instagram account. The report shows she earns about $1.6 million for each Instagram post. Fans are very happy with this news and praised her on social media.
Many fans called Lisa the “biggest K-pop solo influence ever.” They said she is not just a singer but a brand and queen of social media. Fans also joked about how much money she makes from her posts and other deals.
Lisa has been very active this year. She started 2025 by performing at a big event in Paris. In February, she acted in The White Lotus season 3 on HBO Max. She played a resort worker named Mook, and her acting may get an Emmy nomination.

On February 28, she released her solo album, Alter Ego, despite some songs leaking online early. In April, Lisa performed solo at Coachella 2025.
Recently, she appeared at the Cannes Film Festival and had a viral moment with actress Priyanka Chopra Jonas. She also attended the F1 Miami Grand Prix on May 4 and walked the MET Gala red carpet on May 6. Her outfit at the MET Gala got mixed reactions.

Lisa will soon join BLACKPINK again for their world tour called Deadline. The tour starts in July 2025 and will take place in Europe and North America. The group will finish the tour with three concerts in Japan in January 2026.